EV Charger Experience Study – TEI

The largest fuel marketers leverage their volume position to secure the best wholesale prices for their stores, reducing costs and boosting margins. Some smaller and medium-sized operators might think this advantage is not available for them – but there are things they can do to give them a leg up on the market. This session will discuss strategies and tactics retailers can use to improve their supplier contracts, protect themselves from unexpected market movements, optimize their supply logistics and strengthen their pricing position on the street while boosting profitability.

While liquid fuels will dominate transportation for decades to come, the market for gasoline is projected contract as vehicles continue to become more efficient. This means competition for the fuel customer will become more intense. How can you position yourself to win that competition, to retain and expand customer fueling visits and generate loyalty from your fuel customers? This session will look at what different customer segments want from their fueling visit, evaluate the appeal of fuel brands (both independent and major), and explore differentiation strategies to help your site

Convenience stores processed 13.5 billion fuel transactions in 2025 and the forecourt generated 65% of industry sales and 39% of gross margins…can you get more from your fueling customer? Enticing customers to come inside store during their fueling visit can significantly boost revenue and requires a targeted strategy to turn the forecourt into a marketing engine. This session will explore a range of options to move customers from pump to store, such as effectively leveraging your loyalty program, taking advantage of new opportunities through artificial intelligence, employing dynamic