Founder and President
Business Accelerator Team
Years of experience earned through operations, marketing and strategic positions held in the c-store, foodservice and B2B media industries allow Kay Segal to provide both industry understanding and business growth solutions. Since 2015, Business Accelerator Team (BATeam) has been an outside-in catalyst assisting with insight, strategy, marketing and key industry connections. BATeam is committed to maximizing a company’s performance with key building blocks for success.
Prior to starting BATeam, Kay worked with CSP (now Informa) and Circle K Company (now owned by Alimentation CoucheTard) in Phoenix, Arizona, in both corporate and field marketing / merchandising as well as in company operations. Additionally, prior years of relevant industry experience include positions with 7-Eleven, the Clark County Health District, Sky Chefs and within traditional foodservice and retail. Kay also designed and built an independent convenience and foodservice operation with a small partnership group. Kay is a graduate of UMass Amherst and holds post graduate certifications in food safety and category management. Kay received the award honor of Senior Executive, Top Women in Convenience in 2023 from CSNews.
Wednesday, Oct 07, 2026
11:00am - 1:00pm
Convenience Connect is an opportunity for our newest NACS supplier members to meet and learn from influential convenience retailers. During this 90-minute session, retailers representing a range of store sizes will host small groups of new suppliers to discuss industry topics relevant to their stores. Groups will rotate every 15 minutes to hear perspectives from other retailers. At the end of the third rotation, participants will continue informal conversations over light refreshments. Learn what’s top-of-mind for your customers and how you can help them improve their businesses.
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