State of the Industry Updates

Expanding your store count comes with big decisions. This session explores the pros and cons of acquisitions, new builds, and remodels, along with insights on financing, market research, cultural fit, and finding the right opportunities. Attendees will also hear real-world lessons learned from operators on what happens after the deal closes and how to set a growth strategy up for long-term success.

Irfan Tejani

CEO & President

Retailers have more customer data than ever before—but knowing which insights actually drive results is the real challenge. This session explores the data sources that matter most, from POS and loyalty data to geolocation, app engagement, weather, vendor insights, and demographic overlays. Attendees will learn how leading retailers are using customer segmentation, dynamic offers, trigger campaigns, personalized bundles, and “just for you” pricing to create more relevant promotions and re-engage lapsed shoppers. The session will also address common retail data myths and why intuition alone is

As more convenience retailers expand beyond traditional store formats, travel centers are emerging as a major growth opportunity. In this session, industry leaders will explore why brands are investing in larger travel center formats and what it takes to operate them successfully. From staffing and capital investment to trucker loyalty, parking, safety, and expanded services, attendees will gain practical insights and lessons learned for retailers considering their own move into the travel center space.

NATSO

Amy Toner

NATSO, Chief of Staff NATSO Foundation, Executive Director

RaceTrac

Nick LaFalce

Senior Marketing Manager – Fuel Programs and Partnerships

LV Petroleum

Monica Androsko

VP of Brand, Mobility & Risk

ONRAMP

Jeremie Myhren

Co-Founder