Director Retail Media Network
Circle K
Joell Robinson is the Director of Retail Media at Circle K, where she is building Full Circle Media by Circle K, spanning non-endemic partnerships, in-store media, and owned channels. Before Circle K, she launched and scaled Giant Eagle's Retail Media Network across grocery and convenience. Joell is a recognized voice on the future of retail media, bringing a builder's perspective to how fuel and convenience moments can drive real value for brands and shoppers alike. She is based in Charlotte, North Carolina.
NexChapter, Inc., LLC
Thursday, Oct 08, 2026
8:00am - 8:45am
Retail media networks are becoming a powerful revenue and marketing tool for retailers. In this session, experts will share real-world case studies showing how retailers are using these platforms to create value for their brands and stores. Learn strategies for launching or participating in a network, including how smaller operators can get started and ensure their media offerings deliver measurable ROI.
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