A Tale of Multiple Media Networks

Branded merchandise has become a powerful way for retailers to build loyalty, extend their brand, and create new revenue streams. In this session, industry leaders will explore how brands like Buc-ee’s and 7-Eleven have successfully turned store merchandise into must-have items for customers. Attendees will learn how effective merchandising, brand storytelling, and social buzz can transform simple products into highly sought-after brand ambassadors.

Expanding your store count comes with big decisions. This session explores the pros and cons of acquisitions, new builds, and remodels, along with insights on financing, market research, cultural fit, and finding the right opportunities. Attendees will also hear real-world lessons learned from operators on what happens after the deal closes and how to set a growth strategy up for long-term success.

Irfan Tejani

CEO & President

The largest fuel marketers leverage their volume position to secure the best wholesale prices for their stores, reducing costs and boosting margins. Some smaller and medium-sized operators might think this advantage is not available for them – but there are things they can do to give them a leg up on the market. This session will discuss strategies and tactics retailers can use to improve their supplier contracts, protect themselves from unexpected market movements, optimize their supply logistics and strengthen their pricing position on the street while boosting profitability.