Speaker

Yasir Rizvi

Merchandise Planning & Strategy

Sunoco LP

Yasir Rizvi is a retail merchandising and commercial strategy leader with more than 14 years of experience across category management, space planning, retail transformation, analytics, and store operations.

At Sunoco LP, Yasir leads Merchandise Planning & Strategy in Canada, working across merchandising, category strategy, store planning, analytics, and business transformation. His career has included leadership roles with Sunoco, Parkland, Shell, Home Hardware, and Nestlé, giving him experience across both retailer and supplier organizations.

Throughout his career, Yasir has focused on building stronger connections between commercial strategy, customer needs, and store execution, with an emphasis on scalable growth, operational effectiveness, and cross-functional leadership.

Areas of Focus

Category Management

Session

Speaking At

PANEL

Category Management

Sunoco LP

Yasir Rizvi

Merchandise Planning & Strategy

Relex Solutions

Patrick O'Mara

Director of Solution Principals

Dollar General

Aldo Sanchez

In-Store Experience Director

Space Planning’s Missing Link: Connecting Category Strategy to Shelf Execution

Tuesday, Oct 06, 2026

12:30pm - 1:15pm

Category managers put serious time into building the right assortment and space strategy. But at the shelf, the story is often different. Disconnected tools, manual planogram workflows, and static allocation models mean that strong category plans routinely lose their impact before they reach the store. Join RELEX Solutions for a practical session on closing the gap between category strategy and shelf reality. We'll show how space planning connected to live demand data, replenishment, and floor planning helps retail teams turn category insight into consistent, profitable in-store execution

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