Principal
Cadent Consulting Group LLC
Gavin has spent the past decade working in the Consumer Packaged Goods industry with an emphasis on shopper research and go-to-market strategy. He joined Cadent Consulting Group in 2016 and spent several years participating in, and managing, their analytical team. Today, he partners with a wide range of manufacturers and retailers on strategic growth initiatives. Cadent’s key services include retail strategy and growth plans. Gavin brings considerable expertise in how consumer and shopper trends impact retailers and manufacturers and how to leverage insights for action in the marketplace.
Wednesday, Oct 07, 2026
12:00pm - 1:00pm
This session will showcase key findings from the NACS Coca-Cola Retailing Research Council’s latest study on trip drivers in convenience retail. Attendees will gain insight into what motivates consumers to visit stores, what influences purchase decisions, and how these behaviors are evolving. The discussion will highlight actionable strategies retailers can use to better align with shopper needs and increase trip frequency and basket size. Walk away with a clearer understanding of how to turn insights into in-store execution that drives growth.
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